According to the EU’s website, the Creative Europe programme “supports [the] European cinema and cultural and creative sector.” Nearly €1.5 million is budgeted to aid in this sector, supporting artists and organisations who specialize in the performing arts, film, music, fine arts, publishing and more. The purpose is to attract more people into supporting the arts themselves, thus creating a more stable industry. This is also a move that will help improve culture throughout the EU.
The intent of the programs is to especially emphasize cultural relations across borders using the arts. Traveling performing companies such as symphonies or ballets will be encouraged and supported in their efforts to reach more countries within the EU. In addition, more people will be encouraged to travel and spread their talents in many artistic expressions, even in writing and video game production. The EU will also strive to promote the written word, helping countries spread languages and ideas better through increased ability to print, sell and transport works of literature.
The European Union is also very adamant that technology advances in the arts be supported. People who are video game creators, music or sound producers, or have special effects knowledge will also be funded and supported as they teach their abilities and hopefully create a larger platform. This also means that people who can produce content and media are highly valued under this programme, including TV and Internet creators, animation and video game makers. In addition to making sure these products are created and promoted within the European Union, there are global sales goals as well. Hopefully, more European products will infiltrate international markets, making Europe a top player in the cultural and media markets.
It is also extremely important to the European Union that heritage and cultures be preserved through the arts. Programs that help keep these things alive within each country will be well funded in order to make sure they are passed on to the next generation. This also includes funding for sharing traditions and customs across borders, which aims to teach children and adults alike about their neighbors and all the unique ways that people can live.
The European Union is almost committing €121 million to changing the infrastructure and funding system for these sectors of European life. Instead of fundraising or asking for grants, individuals or companies within the arts and culture will automatically be provided access to funding merely upon applying. This is a huge change, and one that will make sure the funding is actually used it is intended.
Many people are excited about the potential the Creative Europe Programme provides so many entertainment areas within a variety of different countries. Arts and culture are often one of the first areas to be cut when money gets tight, but the European Union is making a huge effort to be inclusive in its well-rounded Multiannual Financial Framework.
For more information or to see how to get involved in this programme, go to http://ec.europa.eu/programmes/creative-europe/index_en.htm